Phases of the program

...For Teams

Phase A

Register, describe your business idea and present your team.

Phase B

Present your business idea and receive valuable guidance from skilled executives to improve and shape it to respond in the best possible way to real market needs.

Phase C

Design the execution plan for your business idea and obtain support for the development of the pilot in a real environment.

...for individual participation

Phase A

Register as an individual, describe your skills and professional experience so far, share your vision and future goals.

Phase B

Take part in the "Startup Academy". Attend a series of training workshops on entrepreneurship and innovation topics such as developing a sustainable business model, designing an effective marketing plan, crisis management, etc. At the end, you will join a newly formed team, with whom you will be invited to present an innovative solution for a specific case study, using the methodologies and skills developed during the "Startup Academy". 

Phase C

Seize the opportunity to become an intern at Nestlé Hellas or in other partners of the program.

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Meet the organizers

Running for the fourth time, the “Ignite Ideas” Open Innovation Program is a Nestlé Hellas Single Member S.A. initiative aiming at supporting startups on topics of mutual interest in collaboration with the Athens Center for Entrepreneurship and Innovation (ACEin), the incubation center of the Athens University of Economics and Business. It is an “open innovation” program, which aims at developing an acceleration process of innovative ideas in areas related to Nestlé’s business activity. Recognizing the significant presence of the Greek innovation and entrepreneurship ecosystem, Nestlé invites entrepreneurial teams, start-ups, scientists & researchers to submit new business models and innovative products / services. ACEin is the intermediary partner that provides the methodology and ensures a high level of quality and trust.

Innovation has been at the heart of Nestlé Group since its beginning. The inventions of Farine Lactée, the first food for infants, by Henri Nestlé in 1867, the Perrier water that we all know by Sir John Harmsworth in 1903, Nescafé instant coffee by a team of experts in 1929 and Nespresso by Eric Favre, a Nestlé employee back in 1975, are just some of the milestones that prove that behind every bright idea there is an equally bright mind. Today, the Nestlé Group devotedly invests in Research and Development. Nestlé has the world’s largest private food and nutrition research center, involving about 5.000 people, located in more than 30 R&D facilities worldwide. Recognizing and wanting to contribute to the Greek entrepreneurship ecosystem, Nestlé Hellas is running the “Ignite Ideas” Program, aiming at identifying innovative ideas with expansion potential and supporting teams in realizing their ideas.

As part of its strategy towards innovation and entrepreneurship, the Athens University of Economics and Business (AUEB) has recently established the Athens Center of Entrepreneurship and Innovation (commonly initialized as ACEin), the University’s new incubation center. A key strategy of ACEin is to support newly established very small and small companies, operating in innovative fields, such as e-commerce, ICT, social entrepreneurship, etc. Within the framework of ACEin, these companies are offered training on how to establish and run a start-up, services from experts in fields such as accounting and taxation issues, legal issues, mentoring and networking.

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Areas of Interest

The challenges that need to be addressed can be grouped in 4 areas. More specifically:

  • Data Analytics
  • Environment & Sustainability
  • Digital Solutions
  • Innovative Physical (in-store) Solutions & Shopper Journey Experience Solutions
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Support and Awards

SUPPORT

Support regarding coaching and space in the premises of ACEin, the incubator of Athens University of Economics & Business, for the further development of innovative business models.

MENTORING

Mentoring support provided by highly skilled executives from Nestlé, fully adapted to the needs of each team for the developing of pilot application in a real-moving environment with the involvement of specialized experts.

PILOT IMPLEMENTATION

Possibility to conduct a pilot implementation, in the case of team participation.

INTERNSHIP

Opportunity to claim an internship at Nestlé Hellas and the program's partners, in the case of individual participation.

MONETARY AWARD

A symbolic monetary prize to the winners of the final phase.

What they said about us

Ignite Ideas III has given us the confidence to pursue the solution we had envisioned. Through the mentorship and support of the Nestle team, we refined our approach and developed a proof-of-concept project that we are excited to bring to market.

Dataphoria

For us, the mentorship we received and the networking opportunities, were vital support in our first steps. Moreover, Ignite Ideas gave us the opportunity to connect with market professionals, to work with Nestle, which resulted in improving our product and offered services.

Petexplorer

“IGNITE Ideas” has practically demonstrated how valuable Nestlé’s business know-how  is along with the “drive” young start-uppers have; Putting the two together is the key to a successful “win-win” entrepreneurial partnership with positive effects on our company’s social agenda.”

Nick Emmanouilidis

Nestlé Hellas CEO and Ignite Ideas Program Sponsor

“Being part of a startup in 2000, I loved the idea of creating a corporate innovation program to support Greek entrepreneurs: Ignite Ideas was born in 2018! I wish that back then we had access to such high-quality coaching, mentoring and training provided by the capable and full of energy people of Nestlé !

We are delighted to be able to support Greek startups complete their proof of concept through collaborative initiatives: 6 projects came out of round I and we are looking forward to round II, on such an inspiring topic as environmental sustainability! Stay tuned!”

Nikos Boucaouris

Nestlé Hellas Continuous Improvement / Coffees Value Stream / Ignite Ideas Program Manager

“Ignite is a really important program for our company. It is an excellent opportunity for Nestlé  to come closer to young talents, to learn from them and coach them in a constructive way. Our objective is to impart some entrepreneurial thinking to our executives while at the same time getting to know promising start-up companies. Nestlé sees Ignite as an opportunity to discover new ideas early on and perhaps partner with, invest in, or learn from today’s most innovative entrepreneurs. Seeing how they think and what moves the needle for them has been fascinating”

Nikos Prapas

National Sales Director

“Innovation, entrepreneurship and people with different ways of thinking, backgrounds & ages collaborated on the Ignite Ideas program to contribute with their idea or experience to a common goal. To turn business ideas into a final innovative product or process. It takes courage, time, passion, flexibility, perseverance and faith in an idea to evolve. And this route is a great experience.”

Alexia Laskaratou

Impulse Confectionery Manager, Nestlé

“Ignite was one of the most fruitful and interesting experiences in my professional career. It’s fascinating to discover new talents and ideas from a totally new perspective. The agility and the innovation of the teams reminded us that there are no boundaries in imagination”

Eftychia Baka

Nestlé Hellas E-Commerce manager

In this defining decade we need collaboration, ideas and actions. I think it’s great when the business takes ownership with initiatives such as Ignite Ideas, together with private and public institutions like the University of Athens to create strong partnerships. I am very happy about this initiative, a very exciting journey that we are all on and I think it should just be the start. We are all in this together and we are very determined to work with you. 

Katja Seidenschnur

Sustainability Director, Nestlé Zone Europe

Mentions of the Program in reportorial media

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