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The Phases

Phase A: Share your idea

If you already have your own entrepreneurial idea and team

In this phase, you are invited to submit your idea by filling in an application form. Apart from the contact details and the competencies/knowledge of the team, you will also have to mention key information regarding your entrepreneurial idea.

The goal of this phase is to clarify which problem your solution can address, stating a real need related to the challenges of the program.

If you are willing to become member of a new team

In this phase, you are invited to submit your application individually by filling in the respective application form. Through the application, you will have to describe your vision, goals and competencies you will be able to offer to the team you will affiliate.

You will become a member of a new-founded team and work on the challenge you will choose.

Phase B: Form your idea

If you already have your own entrepreneurial idea and team

You will present your idea and receive feedback by experts in order to improve and form your entrepreneurial idea so that it can have the biggest possible impact on market needs.

In this phase, you will have to define the major points of your business model, while you will be developing a “first version” of your proposal. You will take part in pivoting workshops along with experts from Nestlé Hellas, who will provide you with detailed feedback, so that you can upgrade and adapt your business model.

In the end of the current phase, you will have to participate in a pitching ceremony, where you will present your entrepreneurial proposal to the committee that will evaluate the level of development and feasibility and will select the teams which will continue to the next phase.

If you are willing to become member of a new team

Design with your team the solution you are going to propose. You will receive training and coaching from experts to form your entrepreneurial proposal so that it can have the biggest possible impact on market needs.

In this phase, you will have to participate in mentoring and pivoting sessions in order to shape a service/product which will be able to respond to the needs of the market. For your further support, there are a variety of educational workshops, prepared by the organizers of the Program.


At the end of the current phase, you will have to participate in a pitching ceremony, where you will present your entrepreneurial proposal to the committee that will evaluate the level of development and feasibility and will select the teams which will continue to the next phase.

Phase C: Validate your idea

If you already have your own entrepreneurial idea and team

Design the implementation plan of your entrepreneurial idea and receive support for the development of its pilot application in an actual environment.

In this phase, you have to validate your Proof Of Concept (in a duration of 3-4 months) which you presented by testing it in an actual environment. You will take part in the final pitching ceremony where the scientific committee will decide, based on specific criteria, which teams will be awarded. The goal is for the current version of each team’s product/service (based on the results of the pilot application) to respond to the needs of the company and its partners.

If you are willing to become member of a new team

Design the implementation plan of your entrepreneurial idea and receive support for the development of its Minimum Viable Product (MVP) in an actual environment.

In this phase, you will develop the Minimum Viable Product (MVP) (in a duration of 3-4 months) you presented by testing it in an actual environment. Meanwhile, you will take part in the final pitching ceremony where the scientific committee will decide, based on specific criteria, which teams will be awarded. The goal is for the current version of each team’s product/service (based on the results of the pilot application) to respond to the needs of the company and its partners.

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