Program
The Ignite Ideas Program is organized for the fourth time to showcase innovative digital solutions and support new business teams implementing services and products. Nestlé Hellas joins forces with the Athens Center for Entrepreneurship and Innovation (ACEin) of the Athens University of Economics and Business offering important services and benefits to the participants. The Program seeks innovative solutions that:
- Improve the consumer/customer experience
- Have a technical or operational character
- Use cutting-edge technologies that can be implemented in Nestle’s business environment
- Get executed in a real working environment
Who is eligible to join
Teams that already have an entrepreneurial idea
The Ignite Ideas 4 Program is addressed to startups, entrepreneurial teams, research teams, spin-offs that are already developing products or services around the topics of the program.
The Ignite Ideas 4 Program is also addressed to individuals who wish to cultivate their entrepreneurial skills and soft skills, as well as to work in the form of an internship in the Nestlé organization or in one of the program supporters.
Individuals with personal participation
Benefits of the program
Participating teams have the opportunity to develop their business proposals over a period of 3-4 months, taking advantage of the network and experience of the company’s executives (mentoring) and the methodology and support of ACEin’s expert team members. The teams that reach the final phase of the Program have the opportunity to design and pilot their product or service in a real environment (proof-of-concept). The Program concludes with a special event during which the participants present their innovative solutions (PoCs). On the other hand, the individuals who make it to Phase C will be able to work in an internship position at Nestle or one of the program’s supporters.
The organizers
As part of its strategy towards innovation and entrepreneurship, the Athens University of Economics and Business (AUEB) has recently established the Athens Center of Entrepreneurship and Innovation (commonly initialized as ACEin), the University’s new incubation center. A key strategy of ACEin is to support newly established very small and small companies, operating in innovative fields, such as e-commerce, ICT, social entrepreneurship, etc. Within the framework of ACEin, these companies are offered training on how to establish and run a start-up, services from experts in fields such as accounting and taxation issues, legal issues, mentoring and networking.
Innovation is at the heart of Nestlé’s business. From the creation of Farine Lactée, the first infant food, by Henri Nestlé in 1867 to the present day, the Group has consistently invested in research and development, in the science of nutrition and a passion for quality. It is no coincidence that today Nestlé has the largest research and development network of any food company in the world, with 34 centers and more than 5,000 employees in this area alone. Recognizing also the significant presence of innovative ideas in the new Greek entrepreneurship, Nestlé Hellas, with the Ignite Ideas initiative, wants to identify ideas that have the potential for growth and support them so that they can contribute decisively to the productive reconstruction of the country.
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